Kerrie Hannaford appointed as Vice President Commercial for Accor India & South Asia

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Kerrie Hannaford

The Industry Sales and Marketing veteran has been a part of the Accor family for the past 15 years.

Accor has appointed Kerrie Hannaford as Vice President Commercial for Accor India & South Asia. Being well versed with Accor’s processes and systems in Sales, Marketing and Distribution, Hannaford will be able to integrate and capitalize on the brand’s team strengths and add value to Accor’s hotels’ network in India.

An industry Sales and Marketing veteran, Hannaford has been part of the Accor family for the past 15 years. After holding responsible positions at IHG and Starwood Hotels in Australia, she joined Accor in 2005. In 2007, she was appointed to Head Sales, Distribution & Revenue Management for Australia and then moved to New York City as the Vice President of Global Sales for North America.

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In 2013, the experienced leader was promoted to Senior Vice President where her role was expanded to cover the management of Central America and Caribbean Hotels in addition to the USA and Canada. In her current position, Hannaford is working as the Area Director of Sales and Marketing at Accor New Zealand, Fiji and French Polynesia leading the sales, marketing and distribution direction for all brands and hotels within the region.

Jean-Michel Cassé, COO, Accor India & South Asia said, “Being well networked and with complete mastery over Accor processes and systems in Sales, Marketing and Distribution, Kerrie will be able to embrace her new role very quickly. Basis her vast knowledge and experience within Accor, she will be able to integrate and capitalize on our current team strengths and add tremendous value to us in the best interest of our hotels’ network in India.”

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