Media Samosa lines up some of the most creative & innovative radio campaigns of all times to celebrate World Radio Day.
Radio advertising has always been synonymous with the Indian audience and a number of brands have been contributing with campaigns that stand out from the noise. Brands from various sectors and agencies have created attention-grabbing campaigns that present short but sufficient narratives, with brand integrations that are presented in a crackling way.
5 Star presented a ‘3D’ radio campaign, Pinkesh was a shocker, Mayur Ply’s KAAN Awards winner – Office spoke about termites. Bombing by Big 92.7 FM represented a pertinent issue surrounding the sensitive subject of rape. Fevicol apprised of the water-resistance in an innovative manner.
More campaigns catch all ears.
3D Radio Ad – 5 Star
Pinkesh – Nitco Tiles
Kuch Meetha Lijiye, Aur Jaakar Miliye – Cadbury
Magic From Airtel – Airtel
Office – Mayur Ply
Dramatic Bills – BSNL
Marine – Fevicol
Unexpected Noises – ISPCC
Bombing – Big 92.7 FM
If we have missed out on any of your favorite radio campaigns, write to us at firstname.lastname@example.org or let us know in the comments below.