BARC Week 17 top brands list feature PolicyBazaar, Dettol & Lizol

BARC Week 17 Brands

Among the top advertisers listed in BARC Week 17 data, Hindustan Lever Ltd and Reckitt Benckiser had the highest number of insertions.

Recorded between April 25 and May 1, BARC Week 17 data suggests PolicyBazaar was the highest spender with 15723 insertions. It was followed by Dettol Toilet Soaps (14810), Lizol (14202), Disney+Hotstar VIP (14024), Harpic (13705), Santoor Sandal and Turmeric (13017), Amazon Prime Video (12144), Social Message-Zee Network (11786), LIC-Corporate (11046) and Colgate Dental Cream (10585).

BARC Week 17 Brands
Source: BARC India

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Among the advertisers, Hindustan Lever Ltd has the highest insertions at 106243 insertions. It was followed by Reckitt Benckiser (53865), Brooke Bond Lipton India (30861), Wipro Ltd (22047), ITC Ltd (21603), Colgate Palmolive India Ltd (20692), P&G Home Products (19728), Indya Interactive Services Pvt Ltd (19138), Godrej Consumer Products Ltd (18758) and Zee Entertainment Enterprises Limited (17692).

BARC Week 17 Advertisers
Source: BARC India

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