Agency Feature: 3Mark Services

3Mark Services

How do we define 3Mark Services?

3MARK SERVICES is a Hyderabad-based public relations firm operating for a decade. Our core functions include practices in corporate reputation, effective and efficient public relations, celebrity management, image buildings, etc.

Our public relations services are based on the idea of ‘Effective and Efficient PR’.

What’s in the name?

The reason for choosing this name because we deal with the three activities:

  • Public Relegations
  • Event Management
  • Weddings

Hence, the name – 3Mark Services.

What do we do?

We are mainly into PR, that deals with:

  • Brand profiling
  • Management profiling
  • Media relations
  • Media monitoring
  • Managing media for corporate, political, lifestyle and many other sectors

Also, we deal with crisis management services & even look into events such as music fest or standup comedy shows in Hyderabad and Mumbai city.

How has the role of PR changed with the digital ecosystem coming off age?

If we go a few years back, PR used to work and deal with print and electronic media. But from 2017, the work has changed because of social media portals.

Now, clients also focus more on social media channels to get the target audience. Hence, it is crucial to move forward with the digital world.

CSR in PR?

We feel when we have a platform and contacts which are very important in PR and any sector then it is okay to leverage the same. According to us, there is nothing wrong in doing CSR activities.

The need of the hour

Social networking laws are not properly drafted yet. The government has to take stand for social networking laws.

Also read: Agency Feature: The Visual House

We learned the hard way

The most valuable lesson I learned was the art to ‘let go’.

I think office work tends to make you feel attached to a title or a job function to help identify your sense of worth. In this sensation of worthiness, you draw up all sorts of conclusions in how life inside and outside of the office is supposed to be.

We discovered that there is an artful way of ‘letting go’ that allows you to keep the work experiences as skills separate from your sense of self.

Did we just share that?

Best experience of my “after 3-hours meeting and 18 slide presentation, brands’ spokesperson said, “Please tell me what can PR agencies do”.

The industry as we foresee

Social media is the future. At the same time, it can be harmful in case of negative promotions.

A day without Internet

A day without the internet is like living in heaven which is not possible in today’s time.

Lastly, are you hiring?

Yes

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Media Samosa is an online publication reporting trends, insights and breaking stories on various verticals of media marketing.

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