Among the top advertisers listed in BARC Week 24 data, Hindustan Lever Ltd and Reckitt Benckiser India Ltd had the highest number of insertions.
Recorded between June 13 and June 19, BARC Week 24 data suggests Lux Toilet Soap was the highest spender with 21856 insertions. It was followed by Dettol Toilet Soaps (15461), Myntra.com (14453), Horlicks (14009), Ariel (13802), Sunsilk Black Shine (12652), Close Up Ever Fresh (12328), Amazon.in (12228), Surf Excel Easy Wash (11764) and Clinic Plus Shampoo (11476).
Also Read: ITC Mangaldeep ropes in Babushaan Mohanty as brand ambassador
Among the advertisers, Hindustan Lever Ltd has the highest insertions at 265729 insertions. It was followed by Reckitt Benckiser (India) Ltd (89168), Brooke Bond Lipton India Ltd (43610), Procter & Gamble Home Products (30245), ITC Ltd (33042), Wipro Ltd (23433), Godrej Consumer Products Ltd (21867), Cadburys India Ltd (21463) and Colgate Palmolive India Ltd (19694).
