Among the top advertisers listed in BARC Week 26 data, Hindustan Lever Ltd and Reckitt Benckiser India Ltd had the highest number of insertions.
Recorded between June 27 and July 3, BARC Week 26 data suggests Lux Toilet Soap was the highest spender with 24498 insertions. It was followed by Horlicks (16423), Wheel Active 2 in 1 (13877), Amazon.in (13768), Surf Excel Easy Wash (13173), Lifebuoy Toilet Soap (12814), Close Up Ever Fresh (12574), PolicyBazaar (12004), Pears (10840) and Sunsilk Black Shine (10633).
Among the advertisers, Hindustan Lever Ltd has the highest insertions at 317861 insertions. It was followed by Reckitt Benckiser (India) Ltd (78007), Brooke Bond Lipton India Ltd (47425), ITC Ltd (39209), Wipro Ltd (24700), Ponds India (23382), Amazon Online India Pvt Ltd (22284), Lakme Lever Ltd (19452) and Procter & Gamble Home Products (19182).