Among the top advertisers listed in BARC Week 30 data, Hindustan Lever Ltd and Reckitt Benckiser India Ltd had the highest number of insertions.
Recorded between July 25 and July 31, BARC Week 30 data suggests Wheel Active 2 in 1 was the highest spender with 16997 insertions. It was followed by Dettol Toilet Soaps (16699), Lux Toilet Soap (16640), Dettol Antiseptic Liquid (16471), Surf Excel Easy Wash (15720), RummyCircle (13676), Colgate Swarna Vedshakti (12990), Lizol (11791), Horlicks (10904) and Dettol Liquid Soap (10678).
Source: BARC India
Among the advertisers, Hindustan Lever Ltd has the highest insertions at 280449 insertions. It was followed by Reckitt Benckiser (India) Ltd (150176), Brooke Bond Lipton India Ltd (40371), ITC Ltd (38783), Colgate Palmolive India Ltd (36073), Amazon Online India Pvt Ltd (25411), Wipro Ltd (25288), Procter & Gamble (25186), Godrej Consumer Products Ltd (24883) and Ponds India (23130).