Among the top advertisers listed in BARC Week 31 data, Hindustan Lever Ltd and Reckitt Benckiser India Ltd had the highest number of insertions.
Recorded between August 1 and August 7, BARC Week 31 data suggests Dettol Antiseptic Liquid was the highest spender with 29000 insertions. It was followed by Dettol Liquid Soap (27698), PolicyBazaar (16209), Surf Excel Easy Wash (14039), Amazon.in (13588), Santoor Sandal And Turmeric (12586), Lux Toilet Soap (11904), Dettol & Moms Soap (11903), Horlicks (11422) and Amazon Prime (11143).
Among the advertisers, Hindustan Lever Ltd has the highest insertions at 193880 insertions. It was followed by Reckitt Benckiser (India) Ltd (179494), ITC Ltd (38628), Amazon Online India Pvt Ltd (33982), Wipro Ltd (33781), Cadburys India Ltd (33732), Brooke Bond Lipton India Ltd (32750), Colgate Palmolive India Ltd (25362), Marico Ltd (23091) and Godrej Consumer Products Ltd (19106).