Lintas Live will develop impactful campaigns for the Prestige Group that build on their legacy, along with designing their overall PR & communication strategy.
After a multi-agency pitch, real-estate developer Prestige Group has entrusted Lintas Live, a digital-first creative PR agency (formerly known as GolinOpinion) with a complete mandate to drive their PR and communications.
Lintas Live will script the narrative of the brand as it expands its footprint to other parts of the country. The scope of the work entails developing an overall communication strategy, multimedia content creation and reputation management.
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On the appointment, Irfan Razack, CMD, Prestige Group said, “We are happy to partner with Lintas Live, an agency that demonstrated a deep understanding of modern consumer needs and has similar values to ours. As we embark on our new vision of expansion in India, we believe collaborating with a best-in-class agency like Lintas Live was the right decision taken at the right time. At Prestige Group, we are very passionate about our brand and our projects and a partner that shares our passion was an important contributor to this decision.”
Ameer Ismail, President, Lintas Live said, “We are delighted that Prestige Group has placed its confidence in Lintas Live. The real estate sector is evolving and this promises to be an exciting journey. In Prestige Group, we have found a partner that believes in our capability and our new offering. We aim to do some path-breaking work that will stand apart.”