As a brand ambassador, Sayaji Shinde will represent the division whose services are aimed at helping farmers with water conservation.
Avana, a division of Emmbi Industries, a manufacturing company in the field of Packaging, Water Conservation, Human Safety and Crop protection has announced Sayaji Shinde as its official brand ambassador. The actor is the new face of the segment that was launched by the company in 2016 and has since worked towards finding water conservation solutions and for building pond-lining products.
Sayaji Shinde has produced a handful of Marathi movies and delivered performances in Marathi, Telugu, Tamil, Kannada, Malayalam, English, Gujarati, and Hindi language cinema. He is also a passionate environmental activist, who has campaigned for tree plantation and conservation, overseeing the planting of over 20,000 trees in around 10 villages in the Satara district.
Maithili Appalwar, CEO of Avana stated, “We are very excited to have on board with us such a huge name from the film industry, who has spent his life entertaining the masses and is the perfect choice to represent a brand such as ours, whose motto has always been to serve the hardworking farmers and people of our country. Mr Sayaji is a true environmentalist, who has always used his platform to shed light on important causes like afforestation, and we are confident that his enormous regional appeal will be greatly instrumental in raising awareness on water management and our product’s unique offerings across the heart of India.”
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Sayaji Shinde stated, “I am happy to be associated with a business that has helped farmers in their daily work and is synonymous with trust, staying true to its motto ‘Kisaan Sukhi Bhava’. I believe that farmers are the backbone of our economy, being the proud son of a farmer, and I am delighted to endorse such an ingenious product that helps them use water judiciously and is also beneficial for our environment.”