According to the mandate, Glad U Came will be responsible to build a strategic framework and handle media duties for Swiss Beauty.
Glad U Came has won the PR mandate for Swiss Beauty. The Mumbai-based agency will be responsible to enhance the brand’s PAN-India presence and strategic PR with an advanced communication approach.
Commenting on the appointment, the founder of Swiss Beauty said, “We aim to provide high quality beauty products at affordable prices. We were keen to associate with a company that understands market functionings and take our brand to even greater heights. We feel that our association with Glad U Came will help us achieve our goals.”
On the partnership, Maddie Amrutkar, founder, Glad U Came said, “It is amazing to see the brand’s journey and its impeccable PAN-India presence. We hope to achieve path-breaking results by implementing an integrated communication programme that includes strategic media and influencer engagements, and building an influential community for the brand.”