Affine appoints Pitchfork Partners as strategic communication consulting agency

Affine and Pitchfork Partners

As per the mandate, Pitchfork Partners will lead the brand and strategic communication for Affine, while supporting the strategy with insight-based analytics, to enable growth and strengthen the brand narrative.

Affine has appointed Pitchfork Partners Strategic Consulting LLP. to advise on communication strategies.

Recently, Affine underwent a brand identity transformation. The new identity narrates Affine’s decade-long journey as a catalyst for business transformation for global and Indian enterprises. The new positioning is aimed at enterprises, conglomerates & GCC’s seeking ‘game-changers’ to transform their businesses and accelerate the enterprise decision-making process.

Also read: Directorate Of Tourism, Maharashtra awards public relations mandate to Wizspk…

Manas Agrawal, Co-founder, and CEO, Affine said: “We are entering an exciting phase of digital transformation and technological innovation. In this journey we are looking out for partners who share our beliefs and passion to share knowledge and transform businesses. Pitchfork Partners shares our beliefs, and its expertise will play an important role in our communication agenda. And we eagerly look forward to a sustained partnership and growth.”

Jaideep Shergill, Co-founder, Pitchfork Partners, added: “We are delighted to partner with Affine. We understand the dynamism and the shift taking place in the business sector in India. It is a privilege to partner with a leading innovations firm and be part of a journey towards transformation. We are looking forward to successfully support Affine with our expertise and capabilities.”



Previous articlediscovery+ acquires more than 250 hours of ALL3MEDIA International content
Next articleMother Dairy ice-cream rolls out summer TVCs showcasing family bonding
Media Samosa is an online publication reporting trends, insights and breaking stories on various verticals of media marketing.


Please enter your comment!
Please enter your name here