As per the mandate, the role of Vigor Media Worldwide will be to build a strategic communication framework for Arogya Health Care and strengthen its positioning in the industry.
Vigor Media Worldwide has bagged the PR mandate of Arogya Health Care and will be handled by the agency’s Delhi-NCR office. Vigor Media Worldwide will be responsible for greater visibility and positioning of Arogya Health Care among targeted segments.
Jitesh Manchanda, Managing Director, Arogya Health Care said, “We aim to grow aggressively in personal healthcare equipment segment all across the globe. As we get ready to set new business goals and look forward to achieving them successfully, we are delighted to join hands with Vigor Media Worldwide. It is through their extensive experience in the competitive world of communication, we look forward to connecting effectively with all of our stakeholders.”
Commenting on winning the PR mandate of Arogya Health Care, Nilanjan Chakrobarty, CEO, Vigor Media Worldwide said, “We are truly excited to have won the PR mandate of Arogya Health Care which has established itself as a leader in their business category. We are committed to delivering them well-planned and innovative communication strategies in line with their key expectations of business growth and global expansion.”