As per the mandate, Glad U Came will be responsible to handle The Bath Store’s media duties and strategic PR with an advanced communication approach.
Glad U Came has won the PR mandate for The Bath Store. The Mumbai-based agency will be responsible to handle The Bath Store’s media duties and strategic PR.
The Bath Store is a cruelty-free beauty brand and they aim to provide personalized, organic, quality products to the customers for wellness routines, and more.
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Commenting on the collaboration, Founder, The Bath Store said, “Our exclusive range of luxury body care products were designed for everyone to use and we aim to make it big worldwide. We are thrilled to associate with a company that understands market functionings and is willing to take our brand to even greater heights. We feel that this association with Glad U Came will turn out to be very favorable for us.”
On the partnership, Maddie Amrutkar, founder of Glad U Came, said, “We are really happy to have won the PR mandate for TBS. It is amazing to see how far the brand has come and how well its products are doing. We hope to offer fresh strategies to help them achieve path-breaking results by implementing an integrated communication program involving influencer engagements and building a powerful community for the brand.”