Udhayakumar Pasupathi’s past roles have pivoted around providing integrated strategic solutions to brands, including marquee names such as Max Fashion, Lifestyle, Home Centre and Eenadu, among many others.
OMD India has onboarded Udhayakumar Pasupathi as new Lead at the company’s Chennai office,
reporting to Sulina Menon, Chief Client Officer, OMD India.
Udhaya is an MBA graduate in Marketing and joins with 12 years of diverse and prolific industry
experience. He spent the last 9 years at Mindshare where his most recent role was that of cluster
lead in Bangalore.
Udhayakumar Pasupathi has also worked with Lodestar UM, and has worn multiple hats as a
planner, team lead, strategist, and media consultant.
Commenting on the new appointment, Sulina Menon said, “We’re extremely pleased to have
someone like Udhaya, with his experience and expertise, join our Chennai team, and are confident
that we will benefit greatly from the insights he brings to the table. I’m especially excited about the
growth journey ahead and look forward to collectively pursuing a host of new opportunities.”
Priti Murthy, CEO OMD India welcomed Udhaya Pasupathi on board saying, “All of us at OMD are
eagerly looking forward to Udhaya’s fresh new perspectives combined with the rich repertoire of
industry knowledge he’s gathered over the years. There are some exciting growth avenues ahead,
and we can’t wait to unlock them together.”
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Speaking about this new step in his career, Udhaya Pasupathi reflected, “It’s been over a decade of
experience, learnings, and leadership in the realm of media strategy & planning, and surely there’s
no better place to mark 12 years than OMD. With its vast global network and its growth-driven
environment, I’m delighted to be in a space where together we quite literally make better decisions, faster!”
