In this role, Roy will lead the PR function, offering communications counsel to the executive team, business units, and the functional areas.
Just Dial, India’s hyperlocal e-commerce platform, has appointed Abhishek Roy as the Head of PR. He was the Senior Communications Manager with Magicbricks.
Prasun Kumar, CMO, Just Dial, said: “We welcome Abhishek on board as we embark on a journey to create an exciting future for Just Dial. Abhishek will be responsible for driving the brand’s PR strategies. He brings with him a perspective of managing communications programs for corporations across a variety of online businesses.”
“I am excited to take on this exciting role at Justdial. Being India’s largest hyperlocal eCommerce platform, it is ingrained in our daily lives. I am looking forward to this opportunity to strategically position the communications function to help the brand reach its business objectives,” said Roy.
A seasoned communicator with 16 years of experience, Roy has worked across multiple sectors in corporate communications. In the past, he has also worked with the Corporate Communications functions in Aircel and Star TV. Prior to Corporate Communications, Roy has spent almost a decade as a Sports Journalist with IANS and The Telegraph.