As per the mandate, Wing Communications will be responsible for upscaling PR activities and digital footprint for Exchange Connect. The agency will also look after media planning and buying verticals.
Exchange Connect has awarded its PR mandate to Wing Communications, a full-service digital marketing agency. As a part of the mandate, Wing Communications will facilitate Exchange Connect with the strategy and execution of public relations activities to scale up the brand’s digital footprint.
The agency will be servicing Exchange Connect from their Hyderabad office. The key areas of engagement are managing media planning, media buying, and public relations. The agency will help them devise their public relations strategy and help them increase their visibility on digital platforms.
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“We are excited to join hands with Exchange Connect on their digital journey. It is a very interesting concept that makes a significant difference to all stakeholders in the capital market ecosystem.” Shiva Bhavani, Founder, and Chief Executive Officer, Wing Communications, said on the association.
“Our partnership with Wing Communications aims to increase awareness about the services we provide to make the capital market outreach wider. They are the ones who are going to help us capitalize on the potential of the digital medium and expand our reach,” Pradip Seth, Founder, and Chief Executive Officer, Exchange Connect, said.
