Immaculate Communications will be responsible for digital and mainline public relations for Urbanista while handling all the media duties for the brand.
Immaculate Communications has bagged the PR mandate for URBANISTA, the Swedish lifestyle audio brand founded in 2010 in Stockholm, Sweden, in India. The agency bagged the account in a multi-agency pitch and will be responsible for mainline and digital public relations along with media duties for the brand.
Commenting on this new association, Santosh Bharadwaj, Founder, Immaculate Communications said, “The audio category in India is flooded with products offering innovations in their way. Urnanista wanted to emerge as a distinctive niche category player. This portfolio addition to our kitty will help us experiment with the type of content we’ve been creating so far.”
Speaking of the association, Vijay Kannan, India Head, Urbanista India said, “Immaculate Communications is a Public Relations and social agency that believes in innovation and ideation with the inspired punch. The company believes in making a brand presence that makes a brand buzzing and tending among the desired audience. Our past association for various brands with the most efficient and experienced team of the company pushes the Swedish brand to go for their branding in India.”
The boutique agency has its office across states including, Delhi, Chandigarh, Noida, and Jaipur.