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Media Samosa
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The league’s global Instagram account has 1.7M total followers from India:…
Interviews
Gaana saw a 13% rise in music consumption across India: Prashan…
Interviews
Interview: We are betting big on original IPs with increased focus…
Interviews
For massification of non-cricket properties, high entertainment quotient & localization is…
Interviews
Interview: Through brand Mirchi we will be hyperlocal generalists focussed on…
Opinion
Opinion
Opinion: Relevance of research for effective results in PR strategy
Opinion
Opinion: 3 ways the radio industry is taking a multi-media approach
Opinion
Opinion: How AR is shaping the future of beauty industry
Opinion
#RoadTo2021: Marketing Trends that will dominate the senior care market in…
Opinion
OOH marketing trends that re-define the hoarding in 2021
Expert Take
Expert Take
Experts decode implication of Budget 2021-22 on A & M industry
Expert Take
Budget 2021: A & M Industry mulls over expectations from the…
Expert Take
Experts Speak: Marketing on Radio – How networks go beyond the…
Expert Take
Experts Speak: OOH Advertising in 2021 – Is revival on the…
Digital
#PRPOILive: Going GLOcal with PR
People
People
Misinformation is highest about disease spread in Delhi followed by Chandigarh:…
People
ABP News ropes Zulfia Waris as Business Head, ANN Content Studio
Interviews
Interview: TV viewing is 3.5 hrs on average for youngsters: Navin…
Interviews
I have never tried to sensationalise things: Radhakrishnan Sreenivasan, Sports Presenter
Industry Update
Google Cloud Hires Amitabh Jacob to Head India Partnerships and Alliances
Movements/Update
Movements/Update
Wavemaker rolls out multi-audience planning platform Maximize
Industry Update
Publicis Groupe launches employee wellness programme ‘PubFit’
Movements/Update
Ormax Media launches GEC character popularity track in four languages
Marketing
Dabur expands oral care portfolio with new Ayurvedic Mouthwash
Expert Take
Experts Speak: Industry frets over lack of clarity on MIB’s plans…
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Posts by Jagruti Verma
Jagruti Verma
27 POSTS
0 COMMENTS
Jagruti is a mass media student in search for all things perfect. A lover of stories, book worlds and signs, she can find magic in almost everything she sees, reads and writes. Follow her on Twitter @JagrutiVerma
Marketing
Malls step up decor to invite consumers over for Christmas
Jagruti Verma
-
December 24, 2020
Interviews
Western India continues to be a key region for us: Rajeev Sehgal...
Jagruti Verma
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December 10, 2020
Marketing
Inside: Content expansion & programming plans of aawaz.com
Jagruti Verma
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November 30, 2020
Interviews
Amit Nair shares insights from Zee Zest’s digital-first strategy to grow...
Jagruti Verma
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November 9, 2020
Print
How Mid-day leveraged WhatsApp channel & brand alliances to launch digital...
Jagruti Verma
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September 6, 2020
Marketing
Luxury car brands create digital experiences to brace the new normal
Jagruti Verma
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May 26, 2020
Marketing
Nerolac Marketing Strategy: Fundamentals of marketing a paint brand
Jagruti Verma
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March 10, 2020
Marketing
Snehil Gautam on Housing.com’s decision to create women first communication
Jagruti Verma
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March 2, 2020
Marketing
Inside Tata Tea Premium’s hyperlocal approach
Jagruti Verma
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January 22, 2020
Digital
Amarjit Singh Batra, Spotify India shares Audio streaming trends for 2020
Jagruti Verma
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January 21, 2020
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INDUSTRY UPDATE
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