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Media Samosa
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Interview
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Interview: John McNerney, Yahoo on DOOH advertising and its rise in…
Interviews
Viacom18’s Anu Sikka on the ‘localisation’ in kids content &relatable storytelling
Interviews
OOH advertising to reach almost pre-pandemic levels by 2022: Atul Shrivastava,…
Interviews
Our TG is middle-class Bengali women & we believe in creating…
Interviews
Inside: Sony Sports India’s campaign to drive viewership for UEFA EURO…
Opinion
Opinion
Opinion: How Virtual Production Technology brings international locations indoors
Opinion
Opinion: Conversation media marketing 101 – Effective Tactics
Opinion
Palatable change? Serving up restaurant experiences in the post-2020 era
Opinion
Opinion: Relevance of research for effective results in PR strategy
Opinion
Opinion: 3 ways the radio industry is taking a multi-media approach
Expert Take
Expert Take
Experts decode implication of Budget 2021-22 on A & M industry
Expert Take
Budget 2021: A & M Industry mulls over expectations from the…
Expert Take
Experts Speak: Marketing on Radio – How networks go beyond the…
Expert Take
Experts Speak: OOH Advertising in 2021 – Is revival on the…
Opinion
#PRPOILive: Going GLOcal with PR
People
People
Misinformation is highest about disease spread in Delhi followed by Chandigarh:…
People
ABP News ropes Zulfia Waris as Business Head, ANN Content Studio
Interviews
Interview: TV viewing is 3.5 hrs on average for youngsters: Navin…
Interviews
I have never tried to sensationalise things: Radhakrishnan Sreenivasan, Sports Presenter
Industry Update
Google Cloud Hires Amitabh Jacob to Head India Partnerships and Alliances
Movements/Update
Movements/Update
Havas Media Group launches Meaningful Marketplaces for equitable investment in trusted…
Movements/Update
Sony Pictures Networks partners with SayTrees to support afforestation efforts
Movements/Update
Durex collaborates with ADRA India to organize Birds and Bees rally…
Media
IAA Olive Crown Awards 2021 on hold due to rise in…
Movements/Update
Wavemaker rolls out multi-audience planning platform Maximize
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Opinion
Opinion: How Virtual Production Technology brings international locations indoors
Media Samosa
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July 12, 2021
Opinion
Opinion: Conversation media marketing 101 – Effective Tactics
Opinion
Palatable change? Serving up restaurant experiences in the post-2020 era
Opinion
Opinion: Relevance of research for effective results in PR strategy
Opinion
Opinion: 3 ways the radio industry is taking a multi-media approach
Opinion
Opinion: How AR is shaping the future of beauty industry
Media Samosa
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February 9, 2021
Opinion
#RoadTo2021: Marketing Trends that will dominate the senior care market in...
Media Samosa
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January 25, 2021
Opinion
OOH marketing trends that re-define the hoarding in 2021
Media Samosa
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January 21, 2021
Opinion
#RoadTo2021: PR trends that need to die in 2021
Media Samosa
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January 20, 2021
Opinion
#Opinion Showcasing brand love Inside Out: Leveraging employees as brand ambassadors
Media Samosa
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January 5, 2021
Opinion
#RoadTo2021: 5 areas where PR will be required in the New...
Media Samosa
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December 29, 2020
Opinion
#PRPOILive: Going GLOcal with PR
Media Samosa
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December 15, 2020
Opinion
#PRPOILive: All you need to know about Digital PR
Media Samosa
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December 2, 2020
Opinion
Opinion: The remaining festive season to see a spur in demand...
Media Samosa
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November 28, 2020
Opinion
Opinion: Stream or Screen – The future of movie theatres in...
Media Samosa
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November 11, 2020
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INDUSTRY UPDATE
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