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Media Samosa
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Interview
Interviews
The viewership for our platform increased more than double: Ridhima Lulla,…
Interviews
South has always been an essential market for us: Sukhpreet Singh,…
Interviews
We saw a growth in non-prime time viewing as well during…
Interviews
Interview: It is not Television vs OTT but how both can…
Interviews
Interview: Hyper-local news ecosystem is burgeoning in COVID-19 era, says Avinash…
Opinion
Opinion
Opinion: Television for the millennial? Creating a space in the multi-screen…
Opinion
7 hidden PR learnings from characters of NBC’s ‘The Office’
Opinion
Decoding PR Strategy for Real Estate during crisis period
Opinion
Opinion: Cashbacks & Discounts: Is the post-COVID consumer reward ready?
Opinion
The state of VR & AR in the Indian A &…
Expert Take
Expert Take
Opinion: Role of videos in driving commerce post COVID-19
Expert Take
Expert View: Way forward an elusive term for PR industry post…
Expert Take
COVID-19: Events industry hit hard with hope from H2 2020
Expert Take
Impact of COVID-19 on the IPL Ecosystem Value
Expert Take
Will the proposed ban on Fairness Cream ads impact the industry?
People
People
Misinformation is highest about disease spread in Delhi followed by Chandigarh:…
People
ABP News ropes Zulfia Waris as Business Head, ANN Content Studio
Interviews
Interview: TV viewing is 3.5 hrs on average for youngsters: Navin…
Interviews
I have never tried to sensationalise things: Radhakrishnan Sreenivasan, Sports Presenter
Industry Update
Google Cloud Hires Amitabh Jacob to Head India Partnerships and Alliances
Movements/Update
Movements/Update
Tarunjeet Rattan joins PR Boutiques International as Vice President for executive…
Movements/Update
NBA 2K League partners with Pocket Aces’ Loco to stream it…
Movements/Update
Hindware launches ‘Contactless Handwashing booths’ as part of new campaign
Marketing
Lavazza launches advergame to support sustainable development projects in Colombia
Movements/Update
NBA & Microsoft get into a strategic alliance to enhance fan…
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Opinion
Opinion: Television for the millennial? Creating a space in the multi-screen world
Media Samosa
-
October 18, 2020
Opinion
7 hidden PR learnings from characters of NBC’s ‘The Office’
Opinion
Decoding PR Strategy for Real Estate during crisis period
Opinion
Opinion: Cashbacks & Discounts: Is the post-COVID consumer reward ready?
Opinion
The state of VR & AR in the Indian A & M segment
Opinion
While battling the pandemic think mobile-first…
Media Samosa
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June 28, 2020
Opinion
Why Retail needs to go Phygital?
Media Samosa
-
June 28, 2020
Opinion
The ripples effects of ad fraud
Media Samosa
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June 4, 2020
Opinion
Podcast Marketing 101: Leveraging the medium during lockdown
Media Samosa
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May 28, 2020
Opinion
How can COVID-19 be the much-needed change-maker for OOH
Media Samosa
-
April 29, 2020
Opinion
Opinion: Will the 21-day lockdown change the way Indians consume news?
Media Samosa
-
April 2, 2020
Opinion
Disruption of a Trillion Dollar Industry: How can events industry rebuild
Media Samosa
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March 29, 2020
Opinion
Beti Ko Finance Padhao…
Media Samosa
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March 24, 2020
Opinion
Mumbai 24×7: From the lens of advertising by Rahul Tekwani
Media Samosa
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March 12, 2020
Opinion
How Content will be driving PR in 2020?
Media Samosa
-
January 23, 2020
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INDUSTRY UPDATE
Industry Update
Team Pumpkin appointed as the PR agency for The Souled Store
Industry Update
Havas Creative launches Havas CX, a new international network
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Publicis Groupe’s Cannes-Do Awards ceremony in the Palais des Festivals in...
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