Disney+ Hotstar set to launch on April 3

Star India has announced the upgrade of Hotstar to Disney+ Hotstar on 3rd April 2020.  With a fresh new look and enhanced user interface, Disney+ Hotstar brings together the...

TELEVISION

Viacom18 adopts measures to help daily wage earners

Viacom18 has announced a slew of measures to ensure that audiences continue to remain entertained while being socially responsible.  Keeping in mind the unprecedented livelihood...

BARC Week 11 top brands list feature Dettol, Surf Excel &...

Among the top advertisers listed in BARC Week 11 data, HUL, Reckitt Benckiser and ITC had the highest number of insertions. Recorded between March 14...

OOH

RADIO

Case Study: How BIG FM’s new version of Mahalaya tradition reached...

Big FM, in collaboration with Dentsu Webchutney, introduced the audience to a new version of 'Mahisasura Mardini' narrated in the voice of Birendra Krishna Bhadra...

INTERVIEW

MOVEMENT/UPDATE

All you need to know about ‘Automated Email Marketing’

Dharmendra Chahar, Owner of Crazy India Tour, delves into the benefits of automated email marketing and how it can be utilized to gain maximum...

EXPERT OPINION

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