Tag: BARC-Nielsen report
1 out of 3 TV viewers watched IPL-13 Live in opening...
The BARC-Neilsen report found total advertising volume for IPL 2020 opening week to be 15% higher than the 2019 opening week.
BARC-Nielsen Edition 12 -...
Report: TV AD volumes in Unlock period surpasses Pre-Covid Volumes by...
BARC India & Nielsen Media explain ‘Impact Of COVID-19 On TV Viewership And Smartphone Behaviour Across India – Edition 11’.
This is the eleventh edition of the report on ‘Crisis Consumption on TV and Smartphones’ jointly...
COVID-19 searches now waning down to 32% among top 100 Google...
The sixth BARC-Nielsen report indicates the growth of 31% over the pre-COVID period for TV consumption but digital video ad spends (select platforms) is...
Return of Classics makes DD National the most-watched channel: BARC Report
The 3rd edition of BARC India and Nielsen Media report indicates that the return of the Old Classics improves viewership on DD National and...
COVID-19 disruption period saw 6% increase in TV Reach: BARC-Nielsen Report
BARC and Nielsen have jointly put together a report to understand the changes in consumption behaviors of TV and Smartphones, respectively, given the situation...
