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Interview: Marketing is part science part magic in a manner of...

Bacardi holds 82% market share in the standard and above rum segment, 96% in the Super premium Vodka segment, the company's spokesperson Ankush Manchanda...

Vigor Media Worldwide bags PR mandate for Usha Shriram

The role of Vigor Media Worldwide will be to build a strategic communication framework for USHA SHRIRAM and strengthen its positioning in the consumer...

Bharat Dhuppar joins as CEO, Omkar Realtors & Developers

Bharat Dhuppar, after a gap of 3 years joins back Omkar as CEO, Western Region (Flagship Alta Monte & Signet projects) having previously served...

Interview: We look at ourselves as a Viewspaper: Aditya Tandon, Firstpost...

Aditya Tandon, Head-Brand Marketing (CNN-News18, News18 India, News18 World, Firstpost Weekly) shares insights on the launch of Network 18's first weekly newspaper. With the ethos...

IVM Podcasts launches Alexa Skill for Cyrus Broacha

IVM Podcasts, India’s premier podcast network announced that its popular show, Cyrus Says will now have its own official skill on Amazon Alexa. Listeners...

Aakhya India wins the communication mandate for Faber-Castell

Aakhya India has been commissioned to manage public relations for global stationery manufacturer Faber-Castell’s India operations. As part of their mandate, the agency will formulate and...

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