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Airtel enters the Ad Tech industry with Airtel Ads

Airtel Ads aims to allow brands of all sizes to curate consent-based and privacy-safe campaigns to a pool of over 320 Mn...

Vi announces association with Hungama to launch PVOD service

Vi has introduced its PVOD (Pay Per View) service model, clubbed with deals from Hungama Digital Media Entertainment. The offering is for...

Aegon Life elevates Satishwar Balakrishnan to MD & CEO

Prior to joining Aegon Life, Satishwar Balakrishnan has worked with IndiaFirst Life, Reliance Life and ICICI Prudential Life.
Dunzo OOH campaign

Dunzo refurbishes movie names for hyperlocal OOH campaign

Dunzo in association with Brandscope has launched a punny OOH campaign in Pune, by merging data insights and a touch of humor.

Redmi India announces Sonu Sood as its brand ambassador

The partnership between Redmi India and Sonu Sood will further the brand’s existing campaign – ‘More Power to you’, with Sood as...

Flipkart launches new edition of India Ka Fashion Capital campaign ft...

With the proposition of “Wear The Next” in the campaign, Flipkart Fashion invites brand lovers, trendsetters, and spotlight stealers, to own their...

Wattpad to be acquired by Naver, an internet conglomerate

Naver is expected to acquire Wattpad in a cash and stock transaction valued at more than an estimated USD $600 million, subject...

The One Club names Mumbai’s Abha Narain Lambah jury chair for...

The first group of top creative leaders has been named as jury chairs for the ADC 100th Annual Awards, the global competitions celebrating excellence...

Samsung celebrates its 25th anniversary in India; unveils new vision and...

Samsung India has launched #PoweringDigitalIndia, its brand new vision for the country, that will be driven by a new citizenship program aimed...

Report: Shoppers in megacities led 25% of festive sales

This year, festive sales had to fight two major challenges, lower-income and fear of maximizing exposure to the external environment, this report highlights the...

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