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Axis Bank urges people to cherish small moments of joy in...

Conceptualized by Lowe Lintas Mumbai, the latest campaign of Axis Bank focuses on the small moments of life, showcasing the brand's offerings in line with...

Flipkart introduces Brand Pulse: an insights tool for brands

Flipkart has introduced ‘Brand Pulse’ – an insights tool to help brands understand their awareness in the minds of consumers.  Brand Pulse will enable brands to understand their relevance with context to competition, which,...

Flipkart releases new TVCs featuring Alia and Ranbir

Alia and Ranbir will encourage India’s internet users to overcome their shopping hesitancy and fashion inhibition while promoting Flipkart as Indian Ka Fashion Capital. Alia...

BARC Week 39: Amazon retains top spot for brands with HUL...

BARC Week 39 data showcases Amazon to be retaining the top spot for the list of brands with HUL at No.1 on the advertisers'...

BARC Week 38: Amazon tops list of brands as HUL takes...

Among the top ten brands listed in BARC Week 38 data, Amazon appeared on the top, a trend that can be attributed to the...

Essence wins integrated media agency of record duties for ZEE5 India

Essence which is part of GroupM won integrated media agency of record duties for ZEE5 India, the fastest-growing over-the-top (OTT) platform in the country. The key media mandate...

Truecaller appoints Sandeep Patil as Managing Director

Truecaller today announced the appointment of Sandeep Patil as the Managing Director for its India operations, and will be part of the global management...

Goafest 2019 starts with insightful sessions; winners Publisher & Media ABBYs...

Amidst excitement and vigour, Goafest 2019 – presented by Viacom18 and powered by MX Player was flagged off today in Goa’s Grand Hyatt. The...

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