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HDFC Life campaign

Marketing

HDFC Life enhances interactivity with mobile-led campaign

Media Samosa - March 20, 2020

HDFC Life campaign integrates face and speech recognition technology to promote its term insurance solutions, expanding the scope of the TVC narrative. HDFC Life constantly...

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Dimon Hu CMO Huawei India

Dimon Hu decodes Huawei India’s business & marketing strategy

September 9, 2019

Interview: Raju Vanapala explains citizen journalism at play on Way2News

August 12, 2019

7UP’s recent TVC urges consumers to Think Fresh

October 31, 2019

Expanding big ecommerce beyond metros: Challenges and the road ahead

July 19, 2019

INDUSTRY UPDATE

ZEE TV

Industry Update

Zee TV, Essence and Flipkart join forces to make TV viewing...

Shalimar Paints to roll out its latest 360-degree marketing campaign, ‘Har Rang Khoobsurat!’

Industry Update

Shalimar Paints to roll out its latest 360-degree marketing campaign, ‘Har...

Megha Tata

Advertising

Megha Tata elected President of IAA India Chapter

Michelin Tyres

Industry Update

Ignite Mudra relaunches Michelin Man on Indian OOH landscape