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It’s an ‘AND’ world, not an ‘OR’ world where TV &...

In conversation with Media Samosa, Kartik Mahadev, ZEEL, sheds light on &PriveHD's latest offering, Prive World Box Office, the campaign-led promotion, content,...

We saw a growth in non-prime time viewing as well during...

On the sidelines of Zee Cafe completing 20 years, we speak to Kartik Mahadev, Business Head, Premium Channels, ZEEL to trace the channel's journey & emerging trends...

&flix launches campaign ft. José Covaco to revive the first day...

&flix pairs up with José Covaco for their new campaign shot at home during the lockdown to present Flix First Premiere of Hollywood movies...

&flix to showcase World TV Premieres with choice of native languages

With the World Television Premiere of Spider-Man, the channel is set to showcase the Hollywood blockbusters in Indian regional languages - Hindi, Tamil, and Telugu, for audiences. &flix recently announced...

Zee Café’s TV-First approach has made us disruptors in the category:...

Kartik Mahadev, Business Head- English Cluster, ZEEL speaks to Media Samosa at length about NTO's implications on viewership, Zee Cafe's content strategy, and...

Inside: &flix’s world television premiere strategy with #FlixFirstBeforeAmerica

&flix recently joined hands with Sony Pictures Television to premiere the latest Hollywood blockbusters ahead of their TV premieres anywhere in the world. Media...

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