Nielsen India for FMCG advertisers Archives - Media Samosa

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Carat India

Industry Update

Nielsen India Launches Custom Mix Modeling Solution

Media Samosa - July 9, 2019

The ROI Measurement Solution enables FMCG advertisers to evaluate the impact of all media platforms on traditional trade retail sales Since 2014, Ad spends in...

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Dimon Hu CMO Huawei India

Dimon Hu decodes Huawei India’s business & marketing strategy

September 9, 2019

Interview: Raju Vanapala explains citizen journalism at play on Way2News

August 12, 2019

7UP’s recent TVC urges consumers to Think Fresh

October 31, 2019

Expanding big ecommerce beyond metros: Challenges and the road ahead

July 19, 2019

INDUSTRY UPDATE

Viacom18 Studios

Industry Update

Viacom18 Studios and Aamir Khan Productions announce film inspired by ‘Forrest...

Industry Update

CommerceX bags end-to-end eCommerce mandate for TT Group

TV9 Group CEO

Industry Update

TV9 Group appoints Barun Das as Chief Executive Officer

Gaurav Sabharwal Kantar Public

Industry Update

Kantar Public appoints Gaurav Sabharwal as CEO, India & South Asia