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Parle Products forays into cereal category with Hide & Seek Fills

The company aims to produce nutritious cereals for an energizing breakfast and strengthen its product portfolio for consumers in all age groups.

Parle Products launches three new snacks under Chakeens brand

With the launch of Lite Chiwda, Gujarati Mixture, and Farali Chiwda, under Chatkeens brand, Parle Products aims to expand its snacking portfolio...

Parle Marie releases Maharashtra focused television campaign

The localized campaign is part of the company's regional marketing strategy designed to drive engagement and build relationships with Parle regionally

Parle Products forays into wheat flour category with Parle G Chakki...

With this launch, Parle Products aims to capture urban and rural markets including the Tier 2 and Tier 3 cities, working towards...

Parle-G’s latest campaign focusses on emotional intelligence of children

Parle- G has launched the next leg of its campaign, #GManeGenius, to invoke conversations among the audience about genius beyond cognitive intelligence.

Parle attempts to end parent-child ‘milk battles’ with Milk Shakti

Parle launches an alternative to milk, 'Milk-Shakti' and aims to end the child-mother milk battles in every household. Milk Shakti, Parle's biscuit brand was shown...