Tag: PR strategy
Colorbar ropes in Tute Consult as its strategic communications partner for...
Tute Consult will be responsible for enhancing Colorbar’s image pan India, driving relevant campaigns, handling influencer duties and strategic PR with an...
Opinion: Relevance of research for effective results in PR strategy
Malika Kulshrestha from KGK group sheds light on the relevance of research in a PR strategy for yielding better ROIs for brands...
