pricing strategy in A & M industry Archives - Media Samosa

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Ramakany Khandelwal

Opinion

Opinion: Cashbacks & Discounts: Is the post-COVID consumer reward ready?

Media Samosa - August 25, 2020

Ramakant Khandelwal, CMO, Payback India, sheds light on how businesses across sectors are seeing evolving trends in pricing strategy & how discounting got overdone...

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Dimon Hu CMO Huawei India

Dimon Hu decodes Huawei India’s business & marketing strategy

September 9, 2019

Interview: Raju Vanapala explains citizen journalism at play on Way2News

August 12, 2019

7UP’s recent TVC urges consumers to Think Fresh

October 31, 2019

Expanding big ecommerce beyond metros: Challenges and the road ahead

July 19, 2019

INDUSTRY UPDATE

FINGER LICKIN’ GOOD IS NOW LOOKIN’ GOOD - INTRODUCING KFC MERCHANDISE FOR ALL CHICKEN-LOVERS

Industry Update

KFC partners with The Souled Store for merchandise

emvies 2022

Industry Update

Emvies 2022: Wavemaker bags ‘The Media Agency of the Year’ award...

Rajeev Dhal

Industry Update

ZEE5 India appoints Rajeev Dhal as Chief Revenue Officer

Essence health check

Industry Update

Essence launches media health check consulting services for brand marketers