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Digitas India, a Publicis Groupe company and India’s largest digital marketing agency has been appointed to lead the integrated marketing communications duties for IndoSpace, India’s largest developer of Grade A industrial and logistics parks. IndoSpace, backed by Everstone Group, GLP and Realterm, has a portfolio of around 31 million square feet across 31 logistics and industrial parks in 9 cities. All parks are located in key manufacturing hubs - making IndoSpace the only national network in India. Its current clients include IKEA, Amazon, Nissan, DHL, DB Schenker, Delhivery, Steelcase, Ericsson, Bosch and Aptiv amongst others. Rajesh Jaggi, Managing Partner-Real Estate, Everstone Group commented, “We have been looking for an IMC partner to amplify our digital presence and the Digitas team was able to demonstrate a keen understanding of our business. We look forward to working with them and taking our brand to the next level.” Said Amaresh Godbole, CEO Digitas India, on winning the account, “IndoSpace is the pioneer and the largest provider of industrial and logistics real estate in our country. As the organized logistics and warehousing category grows rapidly, reinforcing Indospace’s brand leadership will be important. To achieve this goal, we are deploying Publicis Groupe’s highly successful Power of One strategy, so that while Digitas leads the relationship, we can infuse capabilities across creative, experiential and media for IndoSpace, to deliver truly integrated solutions.”
Industry Update

Opera announces Opera Ads in India

Media Samosa -
Opera Limited, browser developers, and leader on AI-driven digital content announced today the launch of its new product - Opera Ads - which serves...
FMCG giant CavinKare, today announced , Sonakshi Sinha as the brand ambassador for its shampoo Brand, CHIK.
Industry Update

CavinKare ropes in Sonakshi Sinha as Brand Ambassador for CHIK shampoo

Media Samosa -
CHIK shampoo will be endorsed by Sonakshi Sinha as its brand ambassador with an aim to further bolster its leadership in the Indian shampoo...
Tute Consult
Industry Update

Tute Consult bags nationwide PR Mandate for India Circus

Media Samosa -
Tute Consult bagged the public relations mandate for India Circus by Krsnaa Mehta. The account was won following a multi-agency pitch. As part of the...

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