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McDonald’s campaign

Marketing

New McDonald’s campaign highlights brand’s commitment to serve safely

Media Samosa - September 18, 2020

McDonald’s India highlights brand trust, safety, hygiene processes and convenience channels in a new TVC-led campaign depicting the new normal. The ongoing pandemic has changed many...

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Dimon Hu CMO Huawei India

Dimon Hu decodes Huawei India’s business & marketing strategy

September 9, 2019

Interview: Raju Vanapala explains citizen journalism at play on Way2News

August 12, 2019

7UP’s recent TVC urges consumers to Think Fresh

October 31, 2019

Expanding big ecommerce beyond metros: Challenges and the road ahead

July 19, 2019

INDUSTRY UPDATE

MX Player

Industry Update

MX Player inks content deal with two international studios

Httpool and AccuWeather

Industry Update

Accuweather appoints Httpool as its ad sales partner in India

Sunil D'Souza

Industry Update

Tata Global Beverages appoints Sunil D’Souza as Managing Director and CEO

Megha Tata

Industry Update

Discovery appoints Megha Tata as Managing Director of South Asia