TAM AdEx-IPL Curtain Raiser-I is a report based on Commercial advertising (FCT) during IPL 12, a …
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Industry Update
Gatorade releases #SweatForGold film to celebrate P.V. Sindhu's win
by adminby adminAs the country vows to take up a fitter lifestyle under the ‘Fit India Movement’, Gatorade …
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Industry Update
BARC Week 38: Dangal, Sun TV top weekly impressions among channels
by adminby adminAccording to the data released for BARC Week 38, in the list where all channels (pay+free) …
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LaunchMyCareer has appointed Hill+Knowlton Strategies (H+K) as its official communications agency in India. The company is …
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Industry Update
Adobe announces, MMR India study reveals importance of advanced mobile devices in shaping consumer behaviour
by adminby adminAdobe, today announced the findings of 2019 Mobile Marketing Research – India Market, underscoring the growing …
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Industry Update
No vote, no choice – McDonald’s thought provoking social activation urges youth to vote and make a difference
by adminby adminThe news channels, the social media platforms, even the social gatherings these days are abuzz with …
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Industry Update
New McDonald’s campaign highlights brand's commitment to serve safely
by adminby adminThe ongoing pandemic has changed many things around us – the way we hang out, the …
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Google claims to update its search algorithm several thousand times per year. In the absolute majority of cases, Google algorithm updates are …