FRESH
Srinivasan Swamy elected as Chairman of AFAA for 4 years
Srinivasan Swamy, also Chairman, R K Swamy Hansa group, has held leadership positions in many industry bodies at a national and global...
WPP acquires Cloud Commerce Group to strengthen commerce offerings for clients
With the acquisition of Cloud Commerce Group, WPP will help the clients to deliver the products across e-commerce platforms and marketplaces globally,...
TELEVISION
Viacom18’s Anu Sikka on the ‘localisation’ in kids content &relatable storytelling
With yet another addition to its content slate, Nickelodeon is betting big on producing local content and the need for ‘Indian-ising’ characters....
ZEEL announces new a-la-carte channel and bouquet pricing
The said pricing is being released without prejudice to ZEEL’s rights and contentions under all petitions pending adjudication before the Hon’ble Supreme...
RADIO
Our focus in MENA is PIOs and also people of South...
In conversation with Media Samosa, Prashant Panday, Mirchi, speaks at length about the brand's move to foray into the Middle East, on...
Experts Speak: Marketing on Radio – How networks go beyond the...
Media Samosa speaks with some of the experts from the radio industry to gauge and understand the radio marketing trends, AdSpends movements,...
OOH
OYO Print Strategy: Make headlines with ads
From cricket and Olympics to pandemic and vaccination, recently OYO has been strengthening it's print strategy with buzz-creating ads. We take a...
AGENCY FEATURE
Agency Feature: Hunk Golden & Media
How do we define Hunk Golden & Media?
Hunk Golden & Media is a brand solutions/IR/PR company. We are...
EXPERT OPINION
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