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Wednesday, April 1, 2020
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Media Samosa
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Interview
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Interview: Spicy Pitch helped Cricbuzz grow into a premier cricket OTT…
Interviews
Interview: TV viewing is 3.5 hrs on average for youngsters: Navin…
Interviews
Food trends are fueled & validated on social media: Amit Nair,…
Interviews
Interview: To succeed in the healthy snacking category, we need an…
Interviews
Sujit Patil decodes Godrej’s experiential marketing strategy with L’Affaire
Opinion
Opinion
Disruption of a Trillion Dollar Industry: How can events industry rebuild
Opinion
Beti Ko Finance Padhao…
Advertising
Mumbai 24×7: From the lens of advertising by Rahul Tekwani
Opinion
How Content will be driving PR in 2020?
Opinion
Road to 2020: What the new year withholds for LIVE events…
Expert Take
Expert Take
COVID-19: Events industry hit hard with hope from H2 2020
Expert Take
Impact of COVID-19 on the IPL Ecosystem Value
Expert Take
Will the proposed ban on Fairness Cream ads impact the industry?
Expert Take
Decade Samosa: Evolution of PR industry in the last 10 years…
Digital
Opinion: Tracing the evolution of content in mobile advertising
People
Interviews
Interview: TV viewing is 3.5 hrs on average for youngsters: Navin…
Interviews
I have never tried to sensationalise things: Radhakrishnan Sreenivasan, Sports Presenter
OOH
Agency Feature: Posterscope
Industry Update
Google Cloud Hires Amitabh Jacob to Head India Partnerships and Alliances
Movements/Update
Movements/Update
Shilpa Shetty App partners Fit India Movement
Movements/Update
ZEE pauses its content to #BreakTheCoronaOutbreak
Movements/Update
Bisleri recycles bottles to make uniform for the staff
Movements/Update
Paytm partners with Unilever & YouWeCan to fight COVID-19
Marketing
Dhara encourages Indians with ‘Milled in India’ campaign
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Print
BCCL says newspapers are safe despite COVID-19 scare
Media Samosa
-
March 25, 2020
Print
COVID-19: Several newspapers suspend print editions in Mumbai
Print
Why Volkswagen Beetle Print Ads are inscribed in the brand legacy?
Print
With editorial revamp, Business Today Magazine to go big on digital
Print
DNA to go all-digital, bids farewell to print editions
Print
Campaign Face off: Britannia Good Day vs Amul’s Butter Cookie challenge
Sneha Yadav
-
August 16, 2019
Print
HT Launches Revamped School Edition
Media Samosa
-
May 3, 2019
Print
IRS Q1 2019 Data: Print continues to expand; total number of...
Media Samosa
-
April 30, 2019
Print
Interview: We look at ourselves as a Viewspaper: Aditya Tandon, Firstpost...
Saloni Surti
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April 18, 2019
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Dimon Hu decodes Huawei India’s business & marketing strategy
September 9, 2019
Interview: Raju Vanapala explains citizen journalism at play on Way2News
August 12, 2019
7UP’s recent TVC urges consumers to Think Fresh
October 31, 2019
Expanding big ecommerce beyond metros: Challenges and the road ahead
July 19, 2019
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INDUSTRY UPDATE
Industry Update
Real Kashmir FC with support from Adidas launches an ubercool campaign
Industry Update
Oberoi Hotels appoints Mirum India for Marketing Cloud Services
Industry Update
Viacom18 Consumer Products and Work With Fun launch Club Roadies in...
Industry Update
Archetype bags British Council’s Communications mandate
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