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Media Samosa
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Interview
Interviews
Interview: John McNerney, Yahoo on DOOH advertising and its rise in…
Interviews
Viacom18’s Anu Sikka on the ‘localisation’ in kids content &relatable storytelling
Interviews
OOH advertising to reach almost pre-pandemic levels by 2022: Atul Shrivastava,…
Interviews
Our TG is middle-class Bengali women & we believe in creating…
Interviews
Inside: Sony Sports India’s campaign to drive viewership for UEFA EURO…
Opinion
Opinion
Opinion: How Virtual Production Technology brings international locations indoors
Opinion
Opinion: Conversation media marketing 101 – Effective Tactics
Opinion
Palatable change? Serving up restaurant experiences in the post-2020 era
Opinion
Opinion: Relevance of research for effective results in PR strategy
Opinion
Opinion: 3 ways the radio industry is taking a multi-media approach
Expert Take
Expert Take
Experts decode implication of Budget 2021-22 on A & M industry
Expert Take
Budget 2021: A & M Industry mulls over expectations from the…
Radio
Experts Speak: Marketing on Radio – How networks go beyond the…
Expert Take
Experts Speak: OOH Advertising in 2021 – Is revival on the…
Digital
#PRPOILive: Going GLOcal with PR
People
People
Misinformation is highest about disease spread in Delhi followed by Chandigarh:…
People
ABP News ropes Zulfia Waris as Business Head, ANN Content Studio
Interviews
Interview: TV viewing is 3.5 hrs on average for youngsters: Navin…
Interviews
I have never tried to sensationalise things: Radhakrishnan Sreenivasan, Sports Presenter
Industry Update
Google Cloud Hires Amitabh Jacob to Head India Partnerships and Alliances
Movements/Update
Movements/Update
Havas Media Group launches Meaningful Marketplaces for equitable investment in trusted…
Movements/Update
Sony Pictures Networks partners with SayTrees to support afforestation efforts
Movements/Update
Durex collaborates with ADRA India to organize Birds and Bees rally…
Media
IAA Olive Crown Awards 2021 on hold due to rise in…
Movements/Update
Wavemaker rolls out multi-audience planning platform Maximize
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Radio
Radio City signs broadcast deal with UP Metro Rail Corporation for exclusive launch in Lucknow & Kanpur, India
Media Samosa
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December 29, 2021
Radio
Our focus in MENA is PIOs and also people of South Asian descent: Prashant Panday, ENIL, Mirchi
Aishwarrya Chakraverty
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April 19, 2021
Radio
Experts Speak: Marketing on Radio – How networks go beyond the...
Aishwarrya Chakraverty
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January 28, 2021
Radio
Interview: Through brand Mirchi we will be hyperlocal generalists focussed on...
Sneha Yadav
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December 14, 2020
Radio
Big FM ties up with aawaz.com to release interactive show as...
Media Samosa
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August 27, 2020
Radio
Radio FCT revenues fell to 80% during first 90 days of...
Aishwarrya Chakraverty
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August 12, 2020
Radio
BIG FM asks people to create rainbow patterns with fresh laundry
Media Samosa
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July 17, 2020
Radio
Muthoot Finance launches ‘Sunheri Soch’ Radio Campaign
Media Samosa
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June 29, 2020
Radio
Percent of people listening to radio an hour+ daily has increased:...
Aishwarrya Chakraverty
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May 27, 2020
Radio
Hooked on Books: New podcast by Red FM and Penguin India
Media Samosa
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May 14, 2020
Radio
82% of the population tuned into FM Radio for credible information:...
Aishwarrya Chakraverty
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April 9, 2020
Radio
AROI objects Sonia Gandhi’s suggestion to ban government media ads for...
Media Samosa
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April 8, 2020
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