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Media Samosa
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Interview
Interviews
Viacom18’s Anu Sikka on the ‘localisation’ in kids content &relatable storytelling
Interviews
OOH advertising to reach almost pre-pandemic levels by 2022: Atul Shrivastava,…
Interviews
Our TG is middle-class Bengali women & we believe in creating…
Interviews
Inside: Sony Sports India’s campaign to drive viewership for UEFA EURO…
Interviews
Livestreams created a level playing field in the experiential industry: Swaroop…
Opinion
Opinion
Opinion: How Virtual Production Technology brings international locations indoors
Opinion
Opinion: Conversation media marketing 101 – Effective Tactics
Opinion
Palatable change? Serving up restaurant experiences in the post-2020 era
Opinion
Opinion: Relevance of research for effective results in PR strategy
Opinion
Opinion: 3 ways the radio industry is taking a multi-media approach
Expert Take
Expert Take
Experts decode implication of Budget 2021-22 on A & M industry
Expert Take
Budget 2021: A & M Industry mulls over expectations from the…
Expert Take
Experts Speak: Marketing on Radio – How networks go beyond the…
Expert Take
Experts Speak: OOH Advertising in 2021 – Is revival on the…
Digital
#PRPOILive: Going GLOcal with PR
People
People
Misinformation is highest about disease spread in Delhi followed by Chandigarh:…
People
ABP News ropes Zulfia Waris as Business Head, ANN Content Studio
Interviews
Interview: TV viewing is 3.5 hrs on average for youngsters: Navin…
Interviews
I have never tried to sensationalise things: Radhakrishnan Sreenivasan, Sports Presenter
Industry Update
Google Cloud Hires Amitabh Jacob to Head India Partnerships and Alliances
Movements/Update
Movements/Update
Havas Media Group launches Meaningful Marketplaces for equitable investment in trusted…
Movements/Update
Sony Pictures Networks partners with SayTrees to support afforestation efforts
Movements/Update
Durex collaborates with ADRA India to organize Birds and Bees rally…
Media
IAA Olive Crown Awards 2021 on hold due to rise in…
Movements/Update
Wavemaker rolls out multi-audience planning platform Maximize
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Lintas Live bags communication mandate for Classic Legends
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Media Samosa Round-up: September Week 4
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October 1, 2021
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Karnataka Government’s Bill banning online games “non-progressive”: IAMAI
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Media Samosa Round-up: September Week 2
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September 17, 2021
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Opinion: Indian Online Gaming Industry needs justifiable restrictions not blanket laws
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September 16, 2021
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bConnect Communications bags communication mandate for bitsCrunch
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September 7, 2021
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Media Samosa Round-Up: August Week 5
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Four creative leaders from India chosen for One Asia 2021 jury...
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Snickers campaign ft Vinay Pathak taps on the common habit of...
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INDUSTRY UPDATE
Advertising
Purplle.com signs Sara Ali Khan as its first brand ambassador
Industry Update
Reebok launches Reebok Zig Kinetica at Lakme Fashion Week
Industry Update
Radio Mirchi gets Anant Kamal Srivastava onboard as Associate Vice President
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Force Motors brings Leo Burnett Consult onboard to develop new brand...
