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Media Samosa
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Interview
Interviews
The viewership for our platform increased more than double: Ridhima Lulla,…
Interviews
South has always been an essential market for us: Sukhpreet Singh,…
Interviews
We saw a growth in non-prime time viewing as well during…
Interviews
Interview: It is not Television vs OTT but how both can…
Interviews
Interview: Hyper-local news ecosystem is burgeoning in COVID-19 era, says Avinash…
Opinion
Opinion
Opinion: Television for the millennial? Creating a space in the multi-screen…
Opinion
7 hidden PR learnings from characters of NBC’s ‘The Office’
Opinion
Decoding PR Strategy for Real Estate during crisis period
Opinion
Opinion: Cashbacks & Discounts: Is the post-COVID consumer reward ready?
Opinion
The state of VR & AR in the Indian A &…
Expert Take
Expert Take
Opinion: Role of videos in driving commerce post COVID-19
Expert Take
Expert View: Way forward an elusive term for PR industry post…
Expert Take
COVID-19: Events industry hit hard with hope from H2 2020
Expert Take
Impact of COVID-19 on the IPL Ecosystem Value
Expert Take
Will the proposed ban on Fairness Cream ads impact the industry?
People
Report
Misinformation is highest about disease spread in Delhi followed by Chandigarh:…
People
ABP News ropes Zulfia Waris as Business Head, ANN Content Studio
Interviews
Interview: TV viewing is 3.5 hrs on average for youngsters: Navin…
Interviews
I have never tried to sensationalise things: Radhakrishnan Sreenivasan, Sports Presenter
Industry Update
Google Cloud Hires Amitabh Jacob to Head India Partnerships and Alliances
Movements/Update
Movements/Update
Tarunjeet Rattan joins PR Boutiques International as Vice President for executive…
Movements/Update
NBA 2K League partners with Pocket Aces’ Loco to stream it…
Movements/Update
Hindware launches ‘Contactless Handwashing booths’ as part of new campaign
Marketing
Lavazza launches advergame to support sustainable development projects in Colombia
Movements/Update
NBA & Microsoft get into a strategic alliance to enhance fan…
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Report
Ad Volumes in GEC Genres rose by 63% in Q3 over Q2: TAM
Media Samosa
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October 29, 2020
Report
MS Dhoni most trusted celebrity brand among cricketers: IIHB study
Report
TAM report suggests E-commerce brands to be key advertisers for IPL 13
Report
News Channels got most Cars Category ads in April-Sept 2020: TAM
Report
Hindi & Bengali news channels got most ads during Aug-Sept 2020: TAM
Report
Sugar Confectionaries was top new category during Aug-Sept 2020: TAM
Media Samosa
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October 1, 2020
Report
1 out of 3 TV viewers watched IPL-13 Live in opening...
Media Samosa
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October 1, 2020
Report
Digital advertising spends to overtake TV by FY21: KPMG Report 2020
Media Samosa
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October 1, 2020
Report
Gujarat captured 36% F&B ad volumes during Apr-Aug’20 on Radio: TAM
Media Samosa
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September 29, 2020
Report
16% rise in celebrity endorsed Ads in Aug’20 compared to Jun’20:...
Media Samosa
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September 25, 2020
Report
Fake news is a major concern for 61% news consumers in...
Media Samosa
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September 17, 2020
Report
Ad Insertions grew by 35% on Digital during Aug’20 compared to...
Media Samosa
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September 10, 2020
Report
11% rise in Ad Volumes during Jul- Aug’20 compared to Jul-...
Media Samosa
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September 3, 2020
Report
HUL’s Clinic Plus Shampoo was advertised most in June-Aug 2020: TAM...
Media Samosa
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August 28, 2020
Report
Report: TV AD volumes in Unlock period surpasses Pre-Covid Volumes by...
Media Samosa
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August 28, 2020
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INDUSTRY UPDATE
Industry Update
BharatPe onboards Nishant Jain as Chief Business Officer
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Elephant’s Ashwini Deshpande will be the first Indian jury at Pentawards,...
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Tribhuwan Joshi joins Fujifilm India as Lead Public Relations and CSR
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Adobe announces, MMR India study reveals importance of advanced mobile devices...
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