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Wednesday, April 1, 2020
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Media Samosa
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Interview
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Interview: Spicy Pitch helped Cricbuzz grow into a premier cricket OTT…
Interviews
Interview: TV viewing is 3.5 hrs on average for youngsters: Navin…
Interviews
Food trends are fueled & validated on social media: Amit Nair,…
Interviews
Interview: To succeed in the healthy snacking category, we need an…
Interviews
Sujit Patil decodes Godrej’s experiential marketing strategy with L’Affaire
Opinion
Opinion
Disruption of a Trillion Dollar Industry: How can events industry rebuild
Opinion
Beti Ko Finance Padhao…
Advertising
Mumbai 24×7: From the lens of advertising by Rahul Tekwani
Opinion
How Content will be driving PR in 2020?
Opinion
Road to 2020: What the new year withholds for LIVE events…
Expert Take
Expert Take
COVID-19: Events industry hit hard with hope from H2 2020
Expert Take
Impact of COVID-19 on the IPL Ecosystem Value
Expert Take
Will the proposed ban on Fairness Cream ads impact the industry?
Expert Take
Decade Samosa: Evolution of PR industry in the last 10 years…
Digital
Opinion: Tracing the evolution of content in mobile advertising
People
Interviews
Interview: TV viewing is 3.5 hrs on average for youngsters: Navin…
Interviews
I have never tried to sensationalise things: Radhakrishnan Sreenivasan, Sports Presenter
OOH
Agency Feature: Posterscope
Industry Update
Google Cloud Hires Amitabh Jacob to Head India Partnerships and Alliances
Movements/Update
Movements/Update
Shilpa Shetty App partners Fit India Movement
Movements/Update
ZEE pauses its content to #BreakTheCoronaOutbreak
Movements/Update
Bisleri recycles bottles to make uniform for the staff
Movements/Update
Paytm partners with Unilever & YouWeCan to fight COVID-19
Marketing
Dhara encourages Indians with ‘Milled in India’ campaign
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Digital
Disney+ Hotstar set to launch on April 3
Media Samosa
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April 1, 2020
Digital
Two Zee Theatre Teleplays to be available on Tata Sky Theatre
Digital
Kalyan Jewellers leverages Gudi Padwa with regional campaign
Digital
Eros Now adds NBCUniversal offerings on Prime platform
Digital
Brand logos that followed social distancing…
Digital
Disney+ Hotstar roll out postponed
Sneha Yadav
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March 20, 2020
Digital
Discovery forays into OTT with ‘Discovery Plus’
Media Samosa
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March 16, 2020
Digital
Gaana introduces in-app entertainment content feed Buzz
Media Samosa
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March 13, 2020
Digital
The market will grow to 400 Mn MAUs in the next...
Sneha Yadav
-
March 3, 2020
Digital
Inside: HDFC Life’s #BounceBack seeks to make ‘accepting setbacks’ relevant
Sneha Yadav
-
March 2, 2020
Digital
New Powerade campaign inspires women cricketers to dream big
Media Samosa
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February 25, 2020
Digital
MTV Insights Studio presents Youth mindset & behavior report
Media Samosa
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January 28, 2020
Digital
Amarjit Singh Batra, Spotify India shares Audio streaming trends for 2020
Jagruti Verma
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January 21, 2020
Digital
Case Study: How Sun TV leveraged social media to improve television...
Media Samosa
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January 20, 2020
Digital
Netflix with Viacom18 Studios announces three series in partnership
Media Samosa
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December 17, 2019
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INDUSTRY UPDATE
Industry Update
Dentsu Impact partners with Subway for media mandate
Industry Update
Real Kashmir FC with support from Adidas launches an ubercool campaign
Industry Update
Shahid Kapoor and Kiara Advani turn RJ for a day with...
Industry Update
Accuweather appoints Httpool as its ad sales partner in India
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