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Media Samosa
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Interview
Interviews
Interview: John McNerney, Yahoo on DOOH advertising and its rise in…
Interviews
Viacom18’s Anu Sikka on the ‘localisation’ in kids content &relatable storytelling
Interviews
OOH advertising to reach almost pre-pandemic levels by 2022: Atul Shrivastava,…
Interviews
Our TG is middle-class Bengali women & we believe in creating…
Marketing
Inside: Sony Sports India’s campaign to drive viewership for UEFA EURO…
Opinion
Opinion
Opinion: How Virtual Production Technology brings international locations indoors
Opinion
Opinion: Conversation media marketing 101 – Effective Tactics
Opinion
Palatable change? Serving up restaurant experiences in the post-2020 era
Opinion
Opinion: Relevance of research for effective results in PR strategy
Opinion
Opinion: 3 ways the radio industry is taking a multi-media approach
Expert Take
Expert Take
Experts decode implication of Budget 2021-22 on A & M industry
Expert Take
Budget 2021: A & M Industry mulls over expectations from the…
Expert Take
Experts Speak: Marketing on Radio – How networks go beyond the…
Expert Take
Experts Speak: OOH Advertising in 2021 – Is revival on the…
Digital
#PRPOILive: Going GLOcal with PR
People
People
Misinformation is highest about disease spread in Delhi followed by Chandigarh:…
People
ABP News ropes Zulfia Waris as Business Head, ANN Content Studio
Interviews
Interview: TV viewing is 3.5 hrs on average for youngsters: Navin…
Interviews
I have never tried to sensationalise things: Radhakrishnan Sreenivasan, Sports Presenter
Industry Update
Google Cloud Hires Amitabh Jacob to Head India Partnerships and Alliances
Movements/Update
Movements/Update
Havas Media Group launches Meaningful Marketplaces for equitable investment in trusted…
Movements/Update
Sony Pictures Networks partners with SayTrees to support afforestation efforts
Movements/Update
Durex collaborates with ADRA India to organize Birds and Bees rally…
Media
IAA Olive Crown Awards 2021 on hold due to rise in…
Movements/Update
Wavemaker rolls out multi-audience planning platform Maximize
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Marketing
OLX Autos partners with Star Sports broadcast of TATA IPL 2022
Media Samosa
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March 25, 2022
Marketing
7UP releases new TVC in ‘Think Fresh’ series
Marketing
ITC Savlon ropes in Tara Sutaria as brand ambassador for Savlon Glycerin Soap
Marketing
Radio City signs broadcast deal with UP Metro Rail Corporation for exclusive launch in Lucknow & Kanpur, India
Marketing
Havas Media Tribes launches OOH campaign for Swiggy Instamart
Marketing
Publicis Groupe releases Wishes 2022 film with Maurice Lévy & Arthur...
Media Samosa
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December 15, 2021
Marketing
Vim urges to see women beyond archaic roles in its latest...
Media Samosa
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December 9, 2021
Marketing
Audible onboards Nakuul Mehta & Rithvik Dhanjani to draw consumer’s attention...
Sneha Yadav
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November 25, 2021
Marketing
Ranveer Singh plays the groom for Manyavar’s wedding season campaign
Media Samosa
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November 17, 2021
Marketing
Myprotein and Keventers announce partnership to make healthier coffee alternatives
Media Samosa
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October 25, 2021
Marketing
CenturyPly launches campaign to salute the spirit of organ donors
Media Samosa
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October 20, 2021
Marketing
Louis Vuitton signs Squid Game star HoYeon Jung as Global House...
Media Samosa
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October 11, 2021
Marketing
ZEE Keralam releases new brand film ft. Manju Warrier
Media Samosa
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October 8, 2021
Marketing
Welspun Flooring launches its latest campaign ft. Amitabh Bachchan
Media Samosa
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October 8, 2021
Marketing
Dettol’s new product aims at making handwashing a fun experience
Media Samosa
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October 6, 2021
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MOST POPULAR
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INDUSTRY UPDATE
Industry Update
Goafest 15th edition postpones by a month; to be held on...
Industry Update
Lateral Sutra bags PR mandate for White-Westinghouse
Industry Update
Viacom18’s Sudhanshu Vats moves on; Rahul Joshi to take charge
Industry Update
Cheryl Png & Stanley Fernandes appointed territory distribution leads for BBC...
