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Thursday, January 28, 2021
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Media Samosa
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Interview
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The league’s global Instagram account has 1.7M total followers from India:…
Interviews
Gaana saw a 13% rise in music consumption across India: Prashan…
Interviews
Interview: We are betting big on original IPs with increased focus…
Interviews
For massification of non-cricket properties, high entertainment quotient & localization is…
Interviews
Interview: Through brand Mirchi we will be hyperlocal generalists focussed on…
Opinion
Opinion
#RoadTo2021: Marketing Trends that will dominate the senior care market in…
Opinion
#RoadTo2021: PR trends that need to die in 2021
Opinion
#Opinion Showcasing brand love Inside Out: Leveraging employees as brand ambassadors
Opinion
#RoadTo2021: 5 areas where PR will be required in the New…
Digital
#PRPOILive: Going GLOcal with PR
Expert Take
Expert Take
Experts Speak: OOH Advertising in 2021 – Is revival on the…
Digital
#PRPOILive: Going GLOcal with PR
Digital
#PRPOILive: All you need to know about Digital PR
Expert Take
Importance of Public Relations and Advocacy in Digital Communication
Expert Take
Experts Speak: Industry frets over lack of clarity on MIB’s plans…
People
People
Misinformation is highest about disease spread in Delhi followed by Chandigarh:…
People
ABP News ropes Zulfia Waris as Business Head, ANN Content Studio
Interviews
Interview: TV viewing is 3.5 hrs on average for youngsters: Navin…
Interviews
I have never tried to sensationalise things: Radhakrishnan Sreenivasan, Sports Presenter
Industry Update
Google Cloud Hires Amitabh Jacob to Head India Partnerships and Alliances
Movements/Update
Movements/Update
Ormax Media launches GEC character popularity track in four languages
Marketing
Dabur expands oral care portfolio with new Ayurvedic Mouthwash
Expert Take
Experts Speak: Industry frets over lack of clarity on MIB’s plans…
Media
Jaya Chaudhry appointed as Head of Media Sales for Bloomberg Media
Movements/Update
Tarunjeet Rattan joins PR Boutiques International as Vice President for executive…
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Marketing
DishTV India campaign prompts users to donate spare set-top boxes
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January 25, 2021
Marketing
WOW Skin Science partners with PVR Cinemas to reach potential consumers in Tamil Nadu
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Mi India’s #ShikshaHarHaath campaign features Sonu Sood alongside Manu Jain
Marketing
Colgate Vedshakti collaborates with sand artist Sudarsan Pattnaik to illustrate importance of oral health
Marketing
LaLiga introduces special engagement activity for football fans in Mumbai
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Parle-G’s latest campaign focusses on emotional intelligence of children
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January 19, 2021
Marketing
Chumbak announces Sara Ali Khan as their first brand ambassador
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January 19, 2021
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Cello Group expands kitchenware portfolio with Tri-Ply cookware range
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January 18, 2021
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Ogilvy & BIG FM collaborate for awareness campaign on Uttarayan
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January 15, 2021
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Smule Mirchi Cover Star rolls out campaign for Season 3 ft...
Sneha Yadav
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January 13, 2021
Marketing
Bacto-V forays into hand hygiene category, launches campaign with Ramya Krishnan
Media Samosa
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January 13, 2021
Marketing
Prime Video launches mobile-only plans for Airtel users
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January 13, 2021
Marketing
Gulf Oil India launches limited edition M.S. Dhoni tribute pack
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January 13, 2021
Marketing
LaLiga invites bids for broadcasting rights in Indian Subcontinent
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January 12, 2021
Marketing
Del Monte enters Olive Oil segment with a lower price
Media Samosa
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January 11, 2021
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INDUSTRY UPDATE
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