Opinion: Television for the millennial? Creating a space in the multi-screen...

Kailashnath Adhikari, Managing Director, Governance Now - A Sri Adhikari Brothers Enterprise, sheds light on how the relevance of content on Television will continue...

COLORS Tamil launches mini-series ‘Nalam Tharum Navarathri’ to mark the onset...

'Nalam Tharum Navarathri' will have Orator-Author, Sumathi Sri sharing significant information about traditions and practices followed throughout the nine-days of the revered Navarathri festival in Tamil Nadu on Colors Tamil.  Furthering its...

BARC to pause audience estimates of news channels

The decision to pause publishing of ratings will impact all Hindi, English, Regional and Business News channels with immediate effect.  In the light of the...

ITC Sunfeast YiPPee!’s launches ‘Apna Style’ TVC featuring M S Dhoni

The Apna Style TV campaign by ITC Sunfeast YiPPee! rekindles the fun element of eating a bowl of YiPPee! noodles and the appetizing slurp-worthy...

Imperial Blue rolls out new TVC under ‘Men will be Men’...

The new TVC under the 'Men will be Men' series features Karan Wahi, who attempts to impress women in a lighthearted commercial & showcase...

News: Mumbai Police busts fake TRP racket

3 prominent news channels including Republic TV reported to be a part of the 'Fake TRP Racket', as claimed by Mumbai Police, today. Param Bir...

Zee Zest launches India’s 50 Best Dishes with Chef Ajay Chopra

India's 50 Best Dishes will showcase dishes curated under 16 food categories including chaat, sweets, snacks, street food, parathe and rice preparations. In a culinary rich...

Throwback: How Bigg Boss’ campaigns made the show an IP to...

With Bigg Boss Season 14 slated to premiere by October 3, we present a brief overview of its marketing strategy & campaigns launched since...

Enterr10 Television launches Dangal Kannada

With an aim to strengthen its presence in India and increase its regional footprint, Enterr10 Television Network forays into the south with its latest...

BARC Week 37: Dettol brands make presence felt on TV

Among the top advertisers listed in BARC Week 37 data, Hindustan Lever Ltd and Reckitt Benckiser India Ltd had the highest number of insertions. Recorded between September 12...