Hyperspace India, the shopper marketing agency under Dentsu Aegis Network has appointed former Madison Retail Paradigm’s …
Fresh Stories
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Recorded between April 4 and April 10, BARC Week 14 data suggests Dettol was the highest …
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Interviews
It's an 'AND' world, not an 'OR' world where TV & OTT cater to different consumption needs of the consumers: Kartik Mahadev, ZEEL
&PrivéHD claims to be known for its curation of films that allow countless movie lovers to indulge …
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Industry Update
AdSpend pressures to linger due to weak economy & lower domestic consumption: KPMG Report
The report highlights that media consumption overtime has tended to be income inelastic, however the current …
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OPPO created an aerial spectacle of 250 drones showcased at a drone light show held in Mumbai. The …
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CavinKare’s Bacto-V has stepped into the hand hygiene category with the launch of hand sanitisers and …
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Industry Update
The One Club names Mumbai's Abha Narain Lambah jury chair for ADC 100th Annual Awards
This year’s initial group of 10 jury chairs consists of: Advertising — Doerte Spengler-Ahrens, CCO, Jung von Matt SAGA, …
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TAM AdEx-Mirroring Y 2020 for Print Advertising indicates categories with most ad share volume, Lockdown vs …