Be it integrating the communications with the surroundings, going static or ambient to grab the attention …
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Industry Update
Case Study: How Seagram's 100 Pipers leveraged brand milestone to reach 74 Mn users on digital millions
‘Seagram’s 100 Pipers’ is one of the largest Scotch whiskey brands in India. It is the …
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Indian soap market was valued at $2.9 billion in FY2020 and is forecast to cross $4.4 …
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The TAM AdEx data on Life Insurance category for Q4’20 compared to Q3’20 includes ad volumes …
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Sanofi India has appointed PHD Media India as its media agency of record. PHD will execute …
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FC Goa has announced a one-year partnership with Paytm First Games, who have become the latest …
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The campaign video introduces Lava’s signature tune that brings alive the real sounds of India. Recreated …
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More than two thirds (69%) of businesses expect to end the second half of 2020 in …