Kantar today identified children as the most important influencers in making our daily household shopping habits …
Fresh Stories
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Industry Update
BARC Week 25: Star Utsav, Sun TV & Star Plus top all channels list
by adminby adminIn all channels list released for BARC Week 25, Star Utsav appeared at the first position …
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Industry Update
MMA’s Cognition Research Study tells Marketers to get a ‘First Second Strategy’
by adminby adminThe Mobile Marketing Association (MMA), today launched its Neuroscience Cognition Research which establishes that the human …
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Industry Update
Value 360 Communications announces geographical expansion; forays into Singapore
by adminby adminValue 360 Communications has announced its expansion into Singapore. The strategic expansion is driven by Southeast …
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Admitad India has recently on-boarded the electronics retailer Vijay Sales as an ‘exclusive advertiser’ on the platform for their affiliate marketing practices. Affiliate marketing solutions have …
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Interviews
Interview: Kent RO chooses ICC World Cup 2019 to pitch their International Expansion
by adminby adminWith the fandom for leagues like IPL, T-20, Pro Kabbadi etc. reaching a new high, brands …
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Viacom18 today announced the appointment of Anil Jayaraj as CEO – Sports. He will be leading the Media …
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OTT platforms like Amazon Prime Video, Netflix, Hotstar, Zee5, Sony LIV, Voot, Eros Now and ALTBalaji …