Essence, a global data and measurement-driven media agency which is part of GroupM, today announced that it has been selected …
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Zespri International Limited has selected an interdisciplinary team of WPP agencies as its global Agency of Record (AOR) to deliver …
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Industry Update
In-depth: How OnePlus’ Red Cable Christmas Campaign garnered 24.4M impressions on Twitter
Christmas 2019 had OnePlus India spreading cheer to its community in the form of Red Cable Christmas campaign. The smartphone …
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Opera Ads improves interface to better support online campaigns Colgate Vedshakti collaborates with sand artist Sudarsan Pattnaik to illustrate importance …
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Senior care as an industry has seen a tipping point in 2020. With senior citizens being the worst affected demographic …
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Patrika TV, a vertical of Patrika Group stands strong for fair, true and unbiased journalism. Launched with the guiding principle …
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Industry Update
Hansa Research appoints Piyali Chatterjee as Senior VP and National Head for CX Practice
Piyali Chatterjee has several years of experience in market research and customer engagement & experience (CX), consulting across sectors notably, BFSI, …
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We are amidst a global pandemic, something we have never witnessed or imagined, and which has locked down the entire …
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Ogilvy India has created an anti-Coronavirus campaign for the Government of India. Called Mask Force, the campaign involves some of …
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Starz, a premium global streaming platform, has launched its independent direct to consumer OTT app, Lionsgate Play, in India. The …