The last decade has been of utmost significance for the digital landscape of India. With the increased push for digitization, …
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WinZO announces digital superstar and Filmfare awardee Bhuvan Bam as its Brand Ambassador. As part of this collaboration, WinZO and ‘BB’ will aim to co-create culturally relevant and relatable content …
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Industry Update
Laqshya media partners with Zee5 to launch their latest web series, Rangbaaz
by adminThe campaign was targeted across four markets; Mumbai, Delhi NCR, Pune and Lucknow and the media vehicle used are Large …
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Interviews
With production halted, everyone will face a vacuum in content: Ashish Golwalkar, SonyLIV
by adminWith an evolved brand identity, SonyLIV is all set to bring forth an array of original content ranging from thrilling …
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RR Global has appointed PR Pundit as its India PR partner. PR Pundit will be responsible to manage the communication …
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Kaizzen has won the PR mandate for Enterprise Ireland. The mandate covers corporate reputation management, brand visibility, and crisis management across media …
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Indian short-format video app Mitron has announced the expansion of its leadership team with two senior hires. Chandan Chhabra joins as VP of Operations and …
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Industry Update
BARC Data: Second week in a row, Dangal tops free list, STAR Plus retains spot in pay platforms
by adminBoth Dangal (free) and STAR Plus (pay) saw an increase in the weekly impressions in Week 28 for they were …
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Aegon Life Insurance has elevated Satishwar Balakrishnan to be the Managing Director & Chief Executive Officer. He had joined the …
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Industry Update
Dineout introduces vouchers to financially support restaurants against COVID-19
by adminThe F&B industry and local restaurant businesses have been severely impacted amidst the nation-wide shutdown to help reduce the spread …