Against the odds, this year people shopped as many products as they had in 2019, according to data by Increff, …
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Industry Update
Truecaller appoints Pragya Misra Mehrishi as Director of Public Affairs in India
by adminTruecaller appoints Pragya Misra Mehrishi as Director of Public Affairs in India. Pragya joins Truecaller from WhatsApp, where she was …
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Industry Update
ZeeMELT and Kyoorius celebrate memorable moments in Indian television history
by admin“I thoroughly enjoyed this brilliant piece of art and loved the process of identifying my favorite characters from the world …
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Industry Update
Snickers campaign ft Vinay Pathak taps on the common habit of hungry shopping
by adminSnickers from Mars Wrigley portfolio released a new film, starring acclaimed theatre and film actor Vinay Pathak alongside talented young …
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Hill+Knowlton Strategies (H+K) has strengthened its leadership by appointing Ritika Jauhari. Leading the Healthcare practice Jauhari will help drive the …
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Under this partnership, Saint-Gobain is launching its new brand campaign after a gap of 15 years. The campaign will be …
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Industry Update
ZEE Entertainment strengthens board with Piyush Pandey as Independent Director
by adminThe Board of ZEE Entertainment Enterprises Ltd. (ZEEL) has appointed Piyush Pandey as an Independent Director based on the recommendation of Nomination …
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Industry Update
91% Indians plan to shop as optimism rides high for festive season 2021: Report
by adminA survey conducted by The Trade Desk and YouGov called The Festive Season Pulse 2021 found that 91 percent of …
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Industry Update
Your community wants to hear from you: Simon Cook, Managing Director, Cannes Lions
by adminThe current crisis is impacting all of us in ways that we couldn’t have imagined, and none of us are …
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The campaign leveraged Blockchain Technology (powered by IBM) to introduce a new level of data transparency and data confidence. This was clubbed …