Celebrating its 30 years partnership with Indian farmers, PepsiCo India has launched #AwaazMittiKi, which includes a series of videos that …
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Glad U Came won the PR mandate for HeyDay. Known for its extensive research and profiling. With a vision of …
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Industry Update
Vigor Media Worldwide India bags global marketing and communication mandate for Modair
by adminVigor Media Worldwide has bagged global marketing and communication mandate for Modair. This was followed by a multi-agency pitch followed …
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InterviewsTelevision
Interview: We are betting big on original IPs with increased focus on local content says, Abhishek Dutta, Cartoon Network & Pogo
by adminApart from news and movies, the third genre that has contributed to the all-time high total viewership across India during …
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Navratna Oil, from the house of Emami Limited, has announced a new brand ambassador — Salman Khan. The brand hopes to …
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Industry Update
ASCI upholds 90% complaints made against advertisements in August-September
by adminIn August and September 2020, the Advertising Standards Council of India (ASCI) looked into complaints against 317 advertisements, and of …
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Glad U Came bags the PR mandate for the sister companies RARE RABBIT and RAREISM.The Mumbai-based agency will be handling brand …
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Industry Update
WICCI Public Relations and Digital Marketing National Council launch ‘HearHer Advisory Service’
by adminThe ‘HearHer Advisory Service’ will use the collective experience of 20 senior leaders of the WICCI Public Relations and Digital …
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Internet and Mobile Association of India (IAMAI) today said that the Karnataka Police Act (Amendment) Bill, tabled in the State …
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Industry Update
Diageo India partners with Omnicom Media Group India to launch engaging content
by adminLeaning on Black & White’s ‘Made for Sharing’ concept, the story appeals to millennials’ way of celebrating casual moments spontaneously, …