Godrej HIT unveiled a new TVC for Godrej Lal HIT, the brand’s offering to kill cockroaches. Conceptualized by Lowe Lintas, …
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Bauli Spyroll is a soft cake made from two different sponges (Vanilla & Chocolate), rolled around a chocolate cream covered …
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Kantar today identified children as the most important influencers in making our daily household shopping habits more environmentally responsible. Who …
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In all channels list released for BARC Week 25, Star Utsav appeared at the first position with 1022807 impressions. It …
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Industry Update
MMA’s Cognition Research Study tells Marketers to get a ‘First Second Strategy’
by adminThe Mobile Marketing Association (MMA), today launched its Neuroscience Cognition Research which establishes that the human brain needs 400 milliseconds …
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Industry Update
Value 360 Communications announces geographical expansion; forays into Singapore
by adminValue 360 Communications has announced its expansion into Singapore. The strategic expansion is driven by Southeast Asia’s growing stature as …
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Admitad India has recently on-boarded the electronics retailer Vijay Sales as an ‘exclusive advertiser’ on the platform for their affiliate marketing practices. Affiliate marketing solutions have become the go-to option …
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Interviews
Interview: Kent RO chooses ICC World Cup 2019 to pitch their International Expansion
by adminWith the fandom for leagues like IPL, T-20, Pro Kabbadi etc. reaching a new high, brands as well as sports …
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Viacom18 today announced the appointment of Anil Jayaraj as CEO – Sports. He will be leading the Media & Entertainment network’s foray …
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OTT platforms like Amazon Prime Video, Netflix, Hotstar, Zee5, Sony LIV, Voot, Eros Now and ALTBalaji doubled the estimated amount …